Blog - Rothco - Ideas That Grow Business - Fully Integrated Advertising Agency, Dublin » Campaigns

Heineken & Rothco

James — Wed, 16 Mar 2011 15:09:10 +0000

This week saw the launch of Heineken’s new campaign.

And since it’s St Patrick’s day this week – it’s quite apt that the campaign was created by Heineken Ireland’s Dublin based agency – Rothco.

The ad is called ‘Brief Encounter’.

It’s the first of three. Hope you like it. Happy Paddy’s day from Ireland everyone.

O2 Bring Back The Roar: Brian O’Driscoll & Paul O’Connell play the XBox 360 with Kinect

James — Fri, 11 Feb 2011 12:57:02 +0000

Who Will Be Victorious?

To see this video in full, download the O2 Rugby app at iTunes or at the O2 app store.

http://www.bethedifference.ie

Rothmo.com | Rothco’s Movember Site Live!

James — Mon, 08 Nov 2010 19:30:43 +0000

Rothmo.com goes live!

15 mighty men of Rothco have promised to grow their miraculous mustachios for Movember to raise money & awareness for men’s health – specifically prostate cancer research.

Visit http://www.Rothmo.com each day to see the Rothconian men’s miraculous mustachios grow!

Help us raise over our target of €2,000 this year by visiting the site, liking on Facebook, sharing in your Facebook status, Tweeting, Blogging, emailing it to your nearest & dearest & telling everyone online & offline!!

Thanks in advance for your help & support!

Currys & PC World Want To Give You A €15,000 Wedding Present!

James — Wed, 22 Sep 2010 12:41:19 +0000

We are helping happy couples win €15,000 worth of technology & gadgets from Currys & PC World as part of our latest promotional idea for client DSGi.

To celebrate the moving in together of the new PC World & Currys ‘2 in 1’ store at Blanchardstown, there’s going to be a wedding ceremony in the new store, where there will be €15,000 worth of Currys & PC World products given as a wedding present to the happy couple.

Are you that very couple? Are you ready for an Electric Wedding?
Enter through TheElectricWedding.com by midnight on the 4th October, and you could be walking down the aisle together on the 8th October with €15,000 worth of electrical goodies.

See the video below:

BMW ‘Retro’ Projection Mapping

niall_flynn — Thu, 03 Jun 2010 08:32:08 +0000

Following on from a previous post on projection mapping a fantastic example from BMW in Singapore.

When the French lose, the Irish win!

catherinef — Thu, 06 May 2010 10:50:28 +0000

Our clients in Currys Ireland have just launched a cheeky offer in time for World Cup season. They’re offering up to €100 back on TV purchases when France get knocked out of the tournament.
So we’ll all have an extra reason to root for everyone else – as if we needed one.

We’ve produced a campaign including this TV ad to promote this offer throughout the tournament.
You can also follow Currys on Twitter @currysireland

Vote for the Children! New AIB Better Ireland TV

catherinef — Fri, 19 Feb 2010 15:20:56 +0000

Here’s our new TV ad for AIB to promote their Better Ireland programme, which went on air this week.

AIB is once again giving away over €1.8 million to deserving children’s charities around Ireland. Each of AIB’s 182 branches has €10,000 to give away to 3 short-listed causes in their area.

To make this commercial, we travelled around Ireland filming some of the winning groups who benefited from funding from the 2009 Better Ireland Programme.

Credits:
Client: Fiona Curtin, AIB
Creative Director: Damian Hanley
Art Director: Austin Richards
Copywriter: Paddy Treacy
Agency Producer: Barbara-Ann Chaney
Agency Executives: Miriam Hendrick, Cynthia Shinners

Director: Richard Chaney
Production Company: The Pool
Executive Producer: Jake Walshe
DOP: Simon Walsh

Music: Peter Slankster – Creamy Sonic Studios
Sound: Mutiny Studios

Don’t forget to visit www.betterireland.ie to ‘Vote for the Children’ in your local area.

Lyons puts the Talk into Tea

catherinef — Mon, 08 Feb 2010 12:21:56 +0000

We’re delighted to unveil the first TV ad from the new “Lyons puts the Talk into Tea” campaign, called “Footie Talk.”

It’s Rothco’s first work to launch for Lyons since we started working with this iconic Unilever brand in late 2009. The coming weeks and months will see the campaign continue to roll out, with further TV executions, outdoor and online elements working together to highlight the many topics Irish people talk about over a cup of Lyons tea!

The Rothco team were creatives Rob Murray and Jude Healy; creative director Damian Hanley; client service team Zara Flynn & Richard Carr, and agency producer Margaret Levingstone. The TV ad was directed by Stephen St Leger and produced by Jack Armstrong at H2 Films, with post-production by Windmill Lane and sound by Reelgood.

A huge thanks to our clients Claire Blackadder, Emma Reynolds and Liz Finlay in Unilever.

Guinness 250

Niall Flynn — Fri, 25 Sep 2009 10:06:31 +0000

Yesterday evening at 17:59 saw the launch of the Guinness 250, with drinks promotions, live music and a global celebration of the 250th anniversary of the black stuff.

Dublin was a buzz with pubs hosting ‘Arthur’s Day’ parties and a global link up for an around the world toast.

Music events were held in Dublin, New York, Nigeria, Cameroon and Malaysia.

The Manchester Irish Festival has teamed with Guinness to launch their 5 day Trad festival, in conjunction with the 250 celebrations.

Lawrence Hennigan the marketing executive of the Manchester Irish Festival website said “The festival will feature Art, Culture, Comedy, Community, Dance, Music, Sport and Theatre events, making it one of Europe’s biggest Irish Festivals.

We have tried to include something for everyone to enjoy in the community and a warm Irish welcome awaits all our visitors.”

All in all a fantastic campaign from a truly iconic Irish Brand.

Check out all the details on the Guinness 250 Site.

HP Photosmart – Touch Printing

Niall Flynn — Thu, 24 Sep 2009 14:14:16 +0000

HP have launched an excellent video site, showcasing their new range of touch screen printer/scanner/fax machines.

This new generation of printer with web connection capabilities.

The site is excellent with a look and feel that fits perfectly with the product design.

The overall mechanic of the navigation is taken from the products own design and usability features, with sliding as a main feature.

The design of the user interface is quite nice with intuitive buttons and simple layout.

The site is well worth checking out and the Photo Smart demo is an excellent example of product display that allows the customer to test the product online.